LinkedIn is a powerful tool, but effective marketing for Professional Services demands a multi-channel approach. At Flow Group, we create impactful print solutions, to build campaigns that truly resonate with your audience. Whether you want to warm up leads before further outreach, or complement your SEO/PPC efforts, Direct Mail offers a physical presence in an increasingly digital world.
Our service helps professional firms reach B2B audiences with pinpoint accuracy. For example:
Direct mail works best when combined with other channels, such as LinkedIn, SEO, and PPC activity, to build a consistent, multi-touch journey for your audiences.

New donors: Use Leaflet Distribution for broad visibility. Design concise, emotionally compelling messaging with dual CTAs: postal reply slips and QR-coded digital pages.
Existing donors: Choose Direct Mail to reinforce impact, share stories, and express gratitude. Show appreciation with thank-you letters, cards, branded gifts, or event invitations. Encourage referrals by including invitation or referral cards in mailers.
Memorable Direct Mail & gift campaigns
Involve direct mailers with creative inserts to engage clients emotionally and increase returns.
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Leaflet Distribution for Renewables
Reach new clients via door drops, leveraging demographic targeting and large-scale delivery partners, like Royal Mail, to build awareness efficiently.
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Personalised campaign strategy
Whether targeting younger or older demographics, Flow delivers tailored messaging and formats - such as A5 flyers with tear-off return slips or QR codes - to suit audience preferences.
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Graphic Design & bespoke Print portal services
Our in-house design team creates actionable print materials. Plus, our free branded print portal centralises artwork, reducing admin while keeping materials consistent.
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Sustainable printing & leaflet options
Take advantage of eco-conscious print - including biodegradable packaging and carbon-balanced options through Greener Mail.
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Don’t just run your own campaigns, you can also offer these services to your clients. With Flow’s Print Portal reseller model, you can purchase our services at trade rates and package them as your own offering. We handle the details, so you can focus on growing your business.
Our Direct Mail service helps professional firms reach B2B audiences with pinpoint accuracy.
For example:
• We can acquire data on newly registered companies (e.g. startups) and support you in sending tailored mail campaigns
• Use personalised letters, postcards, brochures or gift mailers to create a personal, lasting impression to your Direct Mail
• We handle the full process: strategy consultation, design, print, personalisation, and postage.
Direct mail works best when combined with other channels, such as LinkedIn, SEO, and PPC activity, to build a consistent, multi-touch journey for your audiences.


Creating campaigns that work in every channel
We help you layer offline and online communications to increase brand visibility and lead capture. A typical campaign might include:
• Direct Mail to ideal prospects
• Supporting SEO-driven content published on your website
• PPC retargeting for cold leadsThis multi-touch approach amplifies impact and improves conversions.
Grow organically through relationships
Referrals are powerful. We support campaigns that reward clients for recommending your services:

Let’s build a multi-channel campaign that stands out. Talk to our team of experts about how Direct Mail, and Print strategies from Flow can complement your marketing campaigns.
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FAQ
Carbon Balanced Print calculates the carbon impact of the paper substrate and production processes, then offsets those emissions by funding the protection of threatened forests through the World Land Trust.
Yes. You can filter commercial direct mail data using criteria such as premises type, ownership status, building size, and geographic location to identify facilities suited for commercial solar or biomass heating.
Domestic retrofit leaflets can be distributed through unaddressed door-drop campaigns using services such as Royal Mail’s door-to-door network
Campaigns can focus on selected postcode sectors, helping you reach households in areas where the housing stock and local characteristics match your offer. The coverage and targeting options will depend on the distribution service you choose.
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Phone Number
0800 090 3001.webp)
Email Address
info@theflowgroup.co.uk.webp)
What3words
jump.coast.teachWorking hours
Monday - FridayOur Office
Unit J, Dyehouse Ln, Brighouse HD6 1LL