The Human Resistance to AI Is Ever Growing

Why An Irish Bar Banning AI Posters Highlights The Human First Shift

Discontent amongst marketers and creators directed towards AI continues to grow; generative Large Language Models are slowly becoming the go-to for some places, including concert halls, pubs and restaurants. Businesses that traditionally position themselves as people-centric are now slowly eroding people from their online presence.

Both Direct Mail and Leaflet Distribution are experiencing a renaissance. Digital mistrust and a yearning deep in the psyche for the physical are driving this behaviour shift, as 2026 sees companies dedicating up to 25% of their marketing budgets to Direct Mail. Leaflet Distribution continues to be the weapon of choice for many SMEs, and recently has seen larger sectors get involved, such as broadband providers.

Reference(1): https://www.sfchronicle.com/entertainment/article/thee-stork-club-ai-flyer-ban-21044992.php

Reference(2): https://www.yahoo.com/news/articles/oakland-venue-thee-stork-club

Reference(3): https://www.sfgate.com/sf-culture/article/bay-area-music-venue-bans-ai-21045398.php

Reference(4): https://www.irishmirror.ie/news/irish-news/popular-dublin-pub-bans-ai-37343491

Reference(5): https://www.independent.ie/county/dublin/we-started-seeing-people-with-six-fingers-dublin-pub-bans-ai-posters-to-support-independent-artists/a/157639487.html

Published by:

Matt Wright

Published on:

July 20, 2026

Role:

Matt here… Business Development Manager at Flow Group. I bring over a decade of diverse consulting experience to the team, having previously worked across the energy, media, and automotive industries..

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